How to hire a Customer Experience Manager
What the role does, the job description, the interview questions, and the 40-minute screening pack that tells you who can do the job before you book a single interview.
The role
What a Customer Experience Manager does
A Customer Experience Manager sits in the Customer function. The sections below give you the job description, the interview questions and the screening pack for the role.
Screen before you interview
The Customer Experience Manager screening pack
CX leadership is communication, data, people management and genuinely listening. Every applicant gets one link. You get one ranked report.
- 1
How do you turn customer feedback into changes the product team acts on?
- 2
Describe a CX metric you moved and how.
- 3
How do you coach an agent whose CSAT has dropped?
- 4
Tell us about a time you had to defend a customer against an internal decision.
- 5
What does a great customer journey look like for a company like ours?
Interview questions
Customer Experience Manager interview questions
For the candidates who pass the pack. Each comes with a sample answer on the full page.
Ask these after the screening pack, not instead of it. A candidate who has already scored on Communication, Data-Driven Decision Making, Leadership & People Management, Active Listening has shown they can do the work, which frees the interview to do what a test cannot: find out how they think, how they explain themselves, and how they behave when something goes wrong.
- Ask every Customer Experience Manager candidate the same questions in the same order. Comparable answers are the whole point; a different conversation with each person tells you who you liked, not who was strongest.
- Look for a specific example with a result, not a description of how the candidate would approach it in principle. Follow up once with “what happened next?” and stop talking.
- Score each answer before moving to the next question, and write down what was said rather than the impression it left.
- At volume, record the first 4 of these instead of calling. Candidates answer on their own time, the answers are transcribed and scored, and you keep live interviews for the shortlist.
The pack takes a candidate about 40 minutes, so a Customer Experience Manager applicant arrives at this interview already measured on the parts you can measure without a meeting.
- 01
What drew you to customer experience as a discipline?
- 02
What scope of customer experience work have you owned?
- 03
How do you define and measure a great customer experience?
- 04
Why are you interested in leading customer experience here?
- 05
How do you build and run a voice-of-customer program?
- 06
How do you approach customer journey mapping?
- 07
How do you use data and metrics to drive experience improvements?
- 08
How do you drive cross-functional change based on customer insight?
Frequently asked questions
Send every applicant one link that carries 4 skills tests (Communication, Data-Driven Decision Making, Leadership & People Management, Active Listening), 2 personality inventories and 5 one-way video questions. springhire scores everything automatically and ranks the candidates, so you interview the top few. The free plan covers 10 candidates a month.
About 40 minutes for the tests, plus 10 to 15 minutes for the video questions. Candidates complete it on their own time, on any device.
A short brief, key responsibilities, must-have and nice-to-have skills and the requirements. The JD generator writes one for this role in a minute.
Questions that ask for a specific past example and a walkthrough of how the candidate thinks. This page lists 8 with sample answers, and the full bank has more.
Yes. The free plan includes every screening tool with 10 candidate credits a month and no card. Paid plans start at $39 a month.
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